Monday, September 30, 2019

Desperate Housewives and Its Portrayal

My interviewee, Karen, grew up in the Philippines and has recently just migrated to the United States. She is a 24-year old ESL teacher who admits to pondering over the meaning of life yearly when her birthday is nearing. She was then enthusiastic to sit down with me to answer my questions about the meaning of life. For Karen, life does have an ultimate purpose or significance. She cites as proof of this belief the fact that bookstores and libraries currently carry a lot of books that help people find the meaning to their lives. â€Å"There has got to be a purpose to our lives. Will authors of self-help and ‘find a purpose in life' books be raking in a lot of money if people do not think that their life amounts to something? And that's another thing, actually. People are always in search for a purpose in their lives. This clamor for life to actually mean something is, I think, the ultimate proof that people come packaged with significance in life,† Karen says Being Catholic, Karen admits to always thinking that her life is meant to have purpose. She explains, â€Å"I have always attended Catholic schools where â€Å"religion†, specifically Catholic faith, is a constant in our list of subjects. Since pre-school days, my teachers would always emphasize the fact that I am meant to serve God. They always tell me, my classmates, that we should live our lives according to God’s will.† Asked what God’s will is, she answers, â€Å"Exactly what it is, my teachers haven’t actually defined. They did tell me, though, that I need to always be good. I need to be kind to my fellow men. That everything I do should be in accordance to God’s law, which is of course comprised of what the Bible says, what the commandment says, etc. Basically, life’s purpose is to be good and do good so that I will be welcomed in heaven. And in way, I still believe that is the purpose in life. I cannot accept that I’ve been put here on Earth for nothing. Something better must be waiting for me at the end of the line.† Karen confesses that even though she’s been reared in the Catholic upbringing, there was a time when she felt like serving God was not really her purpose in life. She says that although she believed in the existence of a higher being, she defied the fact that all the laws and commandments she’s been following are all dictated by human beings like her. â€Å"Who can say that what the Catholic Church outlined is really the ultimate truth? And that what they’re teaching is not made to serve their own purpose? And that what they want is also what God wants? I got to think this way when I started taking Philosophy classes in the University. My teachers imparted in me the habit of not taking everything in stride, of questioning everything that is being handed out to me. I also had a class, advertising I think, where the teacher had a great influence on me. He taught us about self-actualization. He always insisted on us trying to make something for ourselves just because we want to be something and not because somebody told us to do. That was the point when I got to question what the Church told me: that everything I do is for His glory,† she quips. But a few years after her University life, Karen admits that she started to soul-search and she realized that ever since she put God out of her life, her life started to feel meaningless. She explains, â€Å"There was this hollow part of me that neither friends nor a high-paying and glamorous job just cannot fulfill. I started to have this feeling that everything I’m doing is for no special reason. When I started to pray and go to Church again, I suddenly felt whole. That’s when I realized what was missing.† Karen’s opinion regarding the meaning of life was highly-influenced by her faith. Though she came to a point when she asked about the things she has always believed in, she still made a turnaround and accepted what her faith has outlined for her.

Sunday, September 29, 2019

Uniforms eliminate judgment Essay

Whether or not uniforms should be in all schools is a constant debate. Did you know school uniforms have been around for hundreds of years? I believe that uniforms should be in all schools. Uniforms eliminate judgment, distractions and violence. Uniforms eliminate the peer pressure of high school. Wearing uniforms helps to raise self-esteem and gives teens a feeling of belonging. Everyone is seen as equal regardless of their family’s economic status. Uniforms reduce the pressure of being popular and eliminate cliques which revolve around what you wear. It allows teens to experience a feeling of acceptance regardless of their social and economic background. School uniforms create a safer learning environment for students and faculty. They enable school authorities to easily recognize trespassers that do not belong in the school. Violence and bullying is decreased due to all students appearing equal. A fewer number of thefts occur as everyone owns the same apparel. They eliminate gang mentality as they cannot represent themselves. Violence is decreased as everyone appears as one. Studies have proved many positive results of uniforms in schools. Students are less focused on what their wearing, creating less distractions and making it easier for them to learn. Uniforms create a stricter environment which leads to school rules more likely being followed. Teachers do not have to worry about being ‘clothes police’ and can concentrate on their teaching. Not having to pick out an outfit saves time that students can use to sleep and study. This will improve student attendance and punctuality. Uniforms create unity and boosts school spirit and involvement. Uniforms give students a more positive outlook on school and create unity within the school. Clearly, uniforms bring about a positive school atmosphere and enables student’s to focus on their studies. Uniforms help students to reach their full academic potential without the outside distractions of everyday teenage pressures. By learning these skills in high school, teens will become more productive members of society. These skills will advance your self-esteem and further your potential in life. Uniforms can teach teens to be more accepting of others and not quick to judge. Therefore, wearing uniforms in high school is a small price to pay for a life full of acceptance and achievements. Remember, high school is a learning process not a fashion show.

Friday, September 27, 2019

Customer Relationship Management in Luxury Hair Salon Essay

Customer Relationship Management in Luxury Hair Salon - Essay Example Thus, Nevin submits marketing a bit broader than the CRM, though he does not negate the significance of customer relationship management. Customer relationship management has been the matter of special attention for the organizations, marketers, investors, and retailers. Feinberg et al. have conducted their research with a special concentration on CRM in electronic retails under the title â€Å"The State of Electronic Customer Relationship Management in Retailing† and concluded that it is customers which serve as the pivotal point around which all the activities and schemes of the business environment revolve. â€Å"A business and marketing strategy†, they submit, â€Å"aims to integrate its technology, productivity, and all business activities around the customers of the organization.† (2002: p 473) Hence, they viewed customers and their satisfaction as the asset of the companies, without the help of which no strategic policies could be adopted or implemented. Parvartiyar & Sheth have strived to find out the relationship of marketing with the customer relationship management. â€Å"CRM†, according to them, â€Å"represents an enterprise approach to developing full knowledge about customer behavior and preferences and to developing programmes and strategies that encourage the customers to continuously enhance their business relationship with the company.† (2001: p 2-3) The writers are of the view that customer relationship management is highly supportive in completely understanding the growing needs and requirements of the customers, which is the most important issue for the growth and development of the organization. Hill, in his article, vehemently emphasizes upon the capturing of profitable customers for the enhancement of marketing and sales. â€Å"The most important thing in sales and marketing†, he views, â€Å"is  to attract and retain your most profitable business customers. In order to accomplish this feat, you must devise and implement a customer strategy that builds, fosters, nurtures and extends relationships with your customers. Your company profits only when the earnings from retained customers exceed the costs to acquire and to service customers over time.† (Retrieved from Helium.com)

Law of Torts Case Study Example | Topics and Well Written Essays - 2500 words

Law of Torts - Case Study Example The inherent ambiguity as to what conduct will constitute an interference with the use and enjoyment of land in order to justify an action in private nuisance has facilitated the piecemeal development of legal principles in this area2. This is further evidenced in context of environmental litigation3. Moreover, it has been widely extrapolated the law of nuisance is the most significant course of action in respect of environmental disputes4. However, commentators have criticised the multifarious limitations in private nuisance claims, which further render inherently complex cases difficult to be brought to court with any realistic prospect of success5. Indeed, the very nature of a claim being available only when environmental damage directly affects the use and enjoyment of another person's land intrinsically limits the parameters of nuisance6. Furthermore, the decision in the case of Hunter v Canary Wharf7 renders private nuisance claims dependant upon demonstration of a proprietary interest in the land, which has fuelled academic debate regarding the decision's implications for private nuisance claims8. The focus of this analysis is to evaluate the implications of the decision in the Hunter case, particularly in context of the development and application of the strict liability rule in Rylands v Fletcher9. Firstly it has been submitted that the arbitrary nature of judicial developments in private nuisance claims would alternatively be better addressed by the strict liability rule as established in Rylands v Fletcher10. The Rylands rule relates to the situation where a non-natural land user keeping something on their land, which is likely to escape, and as such, is stated to be kept at their own peril11. If the "thing" does escape, the rule affirms that the individual will be liable for all damage that is a natural consequence of the escape12. In the Rylands case itself, the defendant was a mill owner who had employed an independent contractor to build a reservoir on his land. The contractor had been negligent in failing to block a disused mine shaft that he had come across on the site. As a result, when the reservoir was filled, water escaped causing damage. As the contractor was independent the landowner was not liable for negligence or vicariously liable for the contractor's conduct13. In delivering the judgement for the claimant, Blackburn J asserted "the rule only applied to a thing which was not naturally there14". Furthermore, Lord Cairns presiding in the House of Lords additionally qualified the applicability of the Rylands rule to where the defendant had actually brought the thing onto his land15. The rule was further developed in the decision in Reads v Lyons16 by determining that one cannot claim for personal injuries in private nuisance but only for the discomfort caused to the use of the land itself17. The essence of the rule is that it is a form of strict liability for the escape of 'things' likely to cause damage and which have been brought onto land18. On the one hand the strict liability rule in Rylands leans towards legal certainty in this complex area of law by

Thursday, September 26, 2019

Business Plan Case Study Example | Topics and Well Written Essays - 1250 words

Business Plan - Case Study Example The owner of the park with (state no of years) years of experience in buying and selling mobile homes has absolute knowledge of the local market conditions. The park in the best of its condition will serve the housing needs for many citizens. Market analysis: The Park situated half a mile from the lake is a prime occupancy place. The lead time for occupancy is a maximum of two months. The place is mostly rented by couples 80% of whom are young and 20% retired. Tenkiller has 70.8 % of the population over 15 years that are under the now married category according to Onboard Informatics 2008. In addition the park is situated in geography with extremely high floating population. The North Eastern state university has 6500 students in its campus and about 400,000 annually visit the Illinois River and 2,000,000 annually visit Lake Tenkiller.The current rent rates for mobile homes range from $325 to $475 this includes single and double wides. Placement: The Park is situated within half a mile from the lake making proximity to the lake and water sports viable and this will be a unique selling point for the park. In addition to this Lake Tenkiller being a major tourist attraction and place for camping will keep the homes at a 90% occupancy. The promotional act Product: The Park after renovation and new homes with a children's play area and storage units will definitely prove money's worth for tenants and prospects. Promotion: The promotional activity for the mobile park will take place in all the leading camping sites and water sport areas where tourist flood in addition to electronic and mailing channels. The park will also be advertised in the North eastern State University and in the neighbouring towns. Below is a business plan for a Mobile Home Park in the state of Oklahoma. The proposal states the viability of the business in alliance with the financials which includes the start up accounts and the projected Profit and loss statements for the first 3 years. Start up expenses Legal $300 Stationery Brochures Consultants Insurance $200 Rent Research and Development Expensed Equipment Other Total Start up expenses $500 Start up assets Cash Required $6,000 Other current assets $0 long term assets $91,000 Total assets $97,000 Total requirements $97,500 Start up Funding Start up expenses to fund $500 Start up assets to fund $97,000 Total Funding required $97,500 Assets Non cash assets from start up $91,000 Cash requirements from start up $6,000 Additional cash raised 0 Cash balance on starting date $6,000 Total assets $97,000 Liabilities and capital Liablities Current borrowing 0 Long term liabilities $87,000 Accounts payable 0 Other current liabilities 0 Total liabilities $87,000 Capital Planned investment $10,000 Other 0 Additional Investment required $87,000 Total planned investment $97,000 loss at start up $6,500 Total capital $90,500 Total capital and liabilities $97,000 Total funding $97,500 Proforma Profit and Loss Pro Forma Profit and Loss FY 2009 FY 2010 FY 2011 Sales $28,080 $32,160 $36,240 Direct Cost

Wednesday, September 25, 2019

The Emotional Nature of Love in Love is a Fallacy and Romeo and Juliet Essay

The Emotional Nature of Love in Love is a Fallacy and Romeo and Juliet - Essay Example Love is an emotional response, something that can interact with logic, sometimes agreeing with it, sometimes overpowering it, and sometimes falling to it, but they are inherently different things. Love is probably the most often used theme in works of fiction – it is powerful, evocative, can easily create conflict, and people care about it more than almost anything else. Shakespeare is one of the English language’s most famous playwrights largely because of his ability to depict the emotional rollercoaster that is a romantic relationship. In the story â€Å"Romeo and Juliet† Shakespeare shows the essentially illogical, emotional nature of love. This story does emotionally heighten the importance of love, both by seemingly contrasting love with death on several occasions and by artificially raising the stakes of love by making the two lovers part of rival families bent on a blood feud. â€Å"Romeo and Juliet† and â€Å"Love is a Fallacy† actually agr ee on the most important point about love: that it is an emotional response that is separate from reason. The stories differ, however, in their portrayal of love: in â€Å"Romeo and Juliet† love acts as an uncontrollable force, whereas love is depicted as something one can choose in â€Å"Love is a Fallacy,† and â€Å"Romeo and Juliet† displays a selfless love, while â€Å"Love is a Fallacy† depicts love as entirely driven by self-interest.... Coveting something is very different from loving something, and this contrast of love and coveting shows that love, unlike covetousness, cannot be a calculated thing. In fact, the main character does not even use the word â€Å"love† until the end of the poem, in a setting where it seems like a calculated move to try to acquire the thing he covets, Polly. Polly cleverly shows that every expression of love that the main character can possibly create is a logical fallacy of some sort – again highlighting the emotional nature of love, which falls in the face of reason. â€Å"Romeo and Juliet† also depicts love as something that is entirely emotional, because the protagonists regularly commit acts that are entirely unreasonable and in fact harmful to themselves and others because of love. Juliet, for instance, asks Romeo to â€Å"deny [his] father and refuse [his] name† in order to form a romantic relationship with her (Shakespeare, 2.2). It is entirely unreas onable to expect someone to give up their family and their whole life, but love, clearly, is not a reasonable thing – Romeo does in fact give everything up for her. Furthermore, both Romeo and Juliet commit suicide at the end of the story when they think their lover is dead, showing an almost hysterically emotional response. Clearly, love and logic are entirely separate things in both â€Å"Love is a Fallacy† and â€Å"Romeo and Juliet† Though both stories agree that love is â€Å"fallacious† in the sense that it is illogical, they disagree on how love affects one’s self. In â€Å"Love is a Fallacy† all of the characters are able to choose whom they are attracted to, whereas in

Tuesday, September 24, 2019

Rio Carnival Essay Example | Topics and Well Written Essays - 2250 words

Rio Carnival - Essay Example The social background to the Carnival is that it was once considered to be a riotous, disorganized and essentially anti-authoritarian expression by the people that the government was forced to accept because of its popularity but which it did not positively condone. The Rio Carnival found its roots in the 1830's when the city's rich imported the practice of holding balls and masquerade parties from Paris. Gradually, over the next century, the festival took on the shape that it now holds, acquiring elements derived from African and South American Indian cultures. It is this mixture of cultures into a remarkably diverse and yet recognizably unified "Rio Carnival" that is the prime social characteristic of the celebration. The Carnival is the reason that Rio de Janeiro is famous throughout the world. Indeed, it may be the only thing that most people know about the city. This influences both the social and economic identity of the city, for better or worse. Thus while the original idea came from France, the cordoes were introduced by the Portuguese in the late 1800s. The cordoes were groups of people who danced through the streets playing music and generally celebrating. They are known today as blocos, and consist of people who dress in theme costumes and celebrate Carnival in a specific way. Certain neighborhoods are associated with certain blocos. In a social aspect that stems from a number of different traditions, a "fat man" is elected to act out the role of the Rei Morno, or the "King of Carnival" (Cowley, 2002). In recent years, cultural changes within the world as a whole, and within the developed world in particular, have been reflected within the social makeup of the Rio Carnival. For example, many different travel companies advertise the "Gay Rio Carnival" in which "the beaches are loaded with eye candy as far as the eye can see . . . people joke that everyone seems a little gay during carnival" (zoom, 2007). Small gay festivals have become a part of Carnival, and may be regarded as part of a sub-culture of hedonism in which this city, known for its surprisingly permissive attitudes vis--vis social mores, becomes even more accepting during this celebration of freedom. There is a great mixture of factors going into the social impact of Carnival upon the city in particular, and the country in general. As Teissl puts it: Carnival is all the little festivals and parades in the streets and favelas, Rio de Janeiro's poor quarters. Carnival is also masked balls, elegant and often uninhibited - even debauched, where one sees fewer masks but plenty of skin, And Carnival is a time for competition in which countless participants pay thousands of dollars for luxurious and fantastic costumes. But Carnival is also a time of fraternization, tolerance, and genuine human friendship. (Teissl, 2000) So variety and indeed a degree of contradiction exists within Carnival. Thousands of dollars may be spent on a single costume for a rich masked ball while in some neighborhoods that still attempt to celebrate Carnival the average yearly wage may not reach that amount. This contrast can be seen in two main ways. One, more positive manner is to regard it as showing just how universal the feelings and atmosphere surrounding Carnival is. Thus, within this interpretation, "Carnival" is a transcendent social structure which

Monday, September 23, 2019

Movie Reflection Research Paper Example | Topics and Well Written Essays - 2500 words

Movie Reflection - Research Paper Example People enjoy watching those movies which are close to their dream world. Hence, different people like different genres of movies. People who are dominated by emotions like romantic movies, people who take life lightly enjoy comedies and people who are aggressive love to watch action movies. Movies are nothing but a mirror of an individual mind which is shaped by cultural beliefs, rituals, social environment, religion etc. Hence, analyzing or interpreting a movie is not an easy job. People project their internal make up on movies and choose watching those movies which are compatible with their emotional and psychological make up. Moreover, movie is not just about stories. It involves technical aspects like script, screenplay, sound, technology, light etc., which viewers are not aware of (Gordon, 1975, p.99). Hence, one has to keep in mind the technical aspects of a movie while analyzing one. However, as human being is trained to analyze things on the basis of his own point of view, th e factor that dominates the process of analysis is the internal psychological frame of mind of the analyst. This distorts the chances of analyzing a movie without prejudice and bias. Hence, an unbiased and honest analysis of a movie is possible only when the analyst is capable of being completely independent from projecting his personal ‘mind’ on the movie and, who understands the importance of the connection between the intention of the movie maker and the psychology of the audience for whom the movie is intended. Analysis And Interpretation Even though the words analysis and interpretation look similar in their meaning, there is a huge difference between them when they are applied to the art of understanding the movies (Metz, 2004, p. 7).

Sunday, September 22, 2019

Large-scale energy and metallurgy Essay Example for Free

Large-scale energy and metallurgy Essay Industrialisation (or industrialization) is the period of social and economic change that transforms a human group from an agrarian society into an industrial one. It is a part of a wider modernisation process, where social change and economic development are closely related with technological innovation, particularly with the development of large-scale energy and metallurgy production. It is the extensive organisation of an economy for the purpose of manufacturing.[2] Industrialisation also introduces a form of philosophical change where people obtain a different attitude towards their perception of nature, and a sociological process of ubiquitous rationalisation. There is considerable literature on the factors facilitating industrial modernisation and enterprise development.[3] Key positive factors identified by researchers have ranged from favourable political-legal environments for industry and commerce, through abundant natural resources of various kinds, to plentiful supplies of relatively low-cost, skilled and adaptable labour. As industrial workers incomes rise, markets for consumer goods and services of all kinds tend to expand and provide a further stimulus to industrial investment and economic growth. The first country to industrialise was the United Kingdom during the Industrial Revolution, commencing in the 18th century.[4] By the end of the 20th century, East Asia had become one of the most recently industrialised regions of the world.[5] Contents [hide] 1 Description 2 History of industrialisation 2.1 Industrial revolution in Europe 2.2 Early industrialisation in other countries 2.3 The Third World 2.4 Petrol-producing countries 2.5 Industrialisation in Asia 2.6 Newly industrialised countries 3 Social consequences 3.1 Urbanisation 3.2 Exploitation 3.3 Change to family structure 4 Current situation 5 See also 6 References 7 Further reading Description[edit] According to the original sector-classification developed by Jean Fourastià © (1907-1990), an economy consists of: a primary sector of commodity production (farming, livestock breeding, exploitation of mineral resources) a secondary sector of manufacturing and processing (as paid work) a tertiary sector of service industries Historically, the industrialisation process involves the expansion of the secondary sector in an economy originally dominated by primary-sector activities. The first transformation to an industrial economy from an agricultural one, known as the Industrial Revolution, took place from the mid-18th to early 19th century in certain areas in Europe and North America; starting in Great Britain, followed by Belgium, Germany, and France. Later commentators have called this the first industrial revolution.[4][6] The Second Industrial Revolution labels the later changes that came about in the mid-19th century after the refinement of the steam engine, the invention of the internal combustion engine, the harnessing of electricity and the construction of canals, railways and electric-power lines. The invention of the assembly line gave this phase a boost.[7][8][9] The lack of an industrial sector in a country can slow growth in the countrys economy and power, so governments often encourage or enforce industrialisation. On the other hand, the presence of industry in a country does not mean in general that it will bring wealth and prosperity to the people of that country. And third, the presence of an industry in one country can make it more difficult for other countries to develop the same type of industry. This can be seen in the computer software and internet industries. Started from the US around the 1990s these industries seemed to spread over the world. But after a period of monopolisation less than a decade long, the globally-leading companies remain concentrated in the US.[citation needed] Their economic power and capacity to dominate the media work against the developing of the same types of industry in other states. History of industrialisation[edit]

Saturday, September 21, 2019

Inflation and Unemployment Essay Example for Free

Inflation and Unemployment Essay Recently, the United States of America has been bombarded with a great financial crisis. Many companies resulted to bankruptcy forcing the owners to close their businesses. Other companies had lay-off some workers to lessen the operating costs of their business. Few other companies resulted to cutting the employee’s benefits to avoid laying-off and closure. Workers earning below marginal income resigned from their job in the hope that they could find another job which pays better. Among these responses, the most notable problem is the increase in the rate of unemployment. In a report from Bureau of Labor Statistics (2009) among the 2,309 population in Iowa only 1,602 are employed while 62 are jobless in 2007. In 2008, from 2,325 members of the population, 1,607 are employed while 69 are jobless. Measuring the employment-population ratio of Iowa residents aged 16 years and above, the rate of unemployment was at 69. 4 percent in 2007 and 69. 1 percent in 2008 (U. S. Bureau of Labor Statistics, 2009). Meanwhile, the U. S. Bureau of Labor Statistics (2009) reported that the unemployment rate in Waterloo-Cedar Falls Metropolitan Area rose at 8 percent in February 2009 whereas the jobless rate was recorded at 4. 9 percent. This is relatively high as compared to unemployment rate in 2008 which was at 3. 9 percent and in 2007 which was at 3. 7 percent (U. S. Bureau of Labor Statistics, 2009). State inflation has been identified as one of the major factors that contributed to the increased number of the unemployed. Inflation refers to â€Å"a process in which the average level of prices increases at a substantial rate over a considerable period of time† (Grolier Encyclopedia, 1995, 150). This implies that more money is needed to buy a certain amount of products and services. In Keynesian term, the relationship of inflation and unemployment has been described as: Wage costs are among the costs that rise in response to higher pries. When unemployment is low, employees can old out for full compensation for the higher prices, and raises above that. When unemployment is high, however, the employees will have to settle for less, and so costs do not rise as fast as prices when unemployment is high. (cited in Inflation and Unemployment). Adopting this term in the case of Waterloo-Cedar Falls, the high price of goods and services lead to increase in the number of unemployment since the companies are forced to cut down their human resources to adapt to the increasing prices of goods and services that caused high costs in production. There are also times in Waterloo-Cedar Falls when high unemployment caused high inflation yet the production cost did not increase as fast as the prices. In this situation, high employment is caused by low labor wage. Since the wage is low, the demand for product and services is also low forcing the companies to increase their prices in order to compensate for the low demand of products and services. Analyzing the relationship between inflation and unemployment the following factors are said to contribute to the increase or decrease of the two variables: wage as part of production costs, level of demands and supply, and cost of goods and services. Depending on the movement or behavior of these factors, the level of inflation or unemployment will either increase or decrease. Yet, it does not always follow that when unemployment is high; inflation is also high or vice versa. There are other instances when unemployment is low yet the level of inflation is high or vice versa. Again the increase or decrease in level of the two variables depends on the above mentioned contributing factors. The Waterloo-Cedar Falls, however, tried to address the problems of inflation and unemployment by creating job opportunities for its residents. As expressed by Bob Seymour, Cedar Falls community services manager and economic development director, in an interview by Jim Offner (2009)† â€Å"Obviously, we’re not immune to what’s going on nationally, but we’re pleased that we’ve been able to see some expansion and new-project interest in Cedar Falls right now. The university obviously keeps us on an even keel, and I think our business community has learned to be more diversified and in a better position to weather these down times. Projects like Target Corp. ’s new perishables distribution warehouse and retail developments in Cedar Falls also are helping the city withstand national trends. † (cited in Offner, 2009). This solution however is applicable only for a short period of time. To really solve the problem of inflation and unemployment, Waterloo-Cedar Falls should implement a demand managing policy wherein the government and private sectors will be required to learn how to manage demands in supply (both of labor and product materials) and demands in product and services according to economic situation. Such management is needed so that the people of Waterloo-Cedar Falls will be trained to expect the worst consequences of increase or decrease level of inflation and unemployment. References Grolier Encyclopedia. (1995). Inflation. In U. S. Grolier Encyclopedia of Knowledge 10, 150. USA: Grolier Incorporated. Mc Cain R. A. 2009. Inflation and Unemployment. Retrieved April 24, 2009 from http://william-king. www. drexel. edu/top/prin/txt/AS/where1. html Offner, J. (2009). Local jobless rates among best in state. Retrived April 24, 2009 from http://www. wcfcourier. com/articles/2009/03/11/news/breaking_news/doc49b7a3bf91f75482515049. txt U. S. Bureau of Labor Statistics. (2009a). Over-the-year change in unemployment rates for Metropolitan Areas: Monthly rankings, not seasonally adjusted. Retrieved April 24, 2009 from http://www. bls. gov/web/laummtch. htm. U. S. Bureau of Labor Statistics. (2009b). Regional state and unemployment, 2008 annual averages. Retrieved April 24, 2009 from www. bls. gov/news. release/pdf/srgune. pdf.

Friday, September 20, 2019

Hotel chocolat an internationalisation strategy

Hotel chocolat an internationalisation strategy Hotel Chocolat (HC) was founded over 15 years ago with one goal: to make a better type of chocolate available to UK consumers bored by the mediocrity of that available (Hotel Chocolat, 2009). HC started as a catalogue business. Following the success of this business, the company set up an award winning website with the first of many HC stores appearing on the high.street in 2004. Since its success in the UK, HC has applied an export strategy to the US via an online ordering site. This strategy enabled the company to minimise risk before fully committing to foreign direct investment (FDI). Once adequate demand for the product was assured, HC opened its first American store in Boston and now has plans to further expand throughout North America. There are currently 43 stores located in the UK with an additional 23 operating inside John Lewis stores. It is likely that the company has expanded as far as it can domestically and should now focus its attention on international markets. In order to assess HCs ability to internationalise the following should be considered. HC is Britains fastest-growing private company with 225% sales growth per year (Fasttrack100, 2008) and sales equating to  £18 million in 2008. From this, one may infer that HC does indeed have sufficient resources for internationalization. However, it is questionable whether the company is prepared to undertake large-scale investments, due to the self-funding expansion strategy pursued so far. This essay will now present an internationalisation strategy for HC by applying theory and drawing upon personal contact with the Japanese External Trade Organisation (JETRO), the UK Trade and Investment team (UKTI) and HC representatives, as well as quantitative data from secondary research. Global figures for chocolate sales provide compelling incentives to further internationalise. In 2008 global chocolate sales were $62.16 billion (Datamonitor, 2009a). Contrasting these figures with the UK shows enormous sales potential. Currently the UK confectionary market is valued at $13.4 billion, with chocolate sales accounting for 67.5%. More tellingly, however, are the records for annual growth of market value between the years 2004-08 (Datamonitor, 2009b) which show a decided slow-down in the rate of growth. Although the economic down turn will have played its role in the calculation of these figures, we can be confident that the UK chocolate industry is operating within the mature stage of the product life cycle. This is problematic for HC as Kotler (2008 p.575) argues: A slowdown in sales growth results in an overcapacity of competition, which can ultimately lead to a decrease in profits. Furthermore, the domestic chocolate industry is dominated by Cadbury, Mars and Nestle who collectively hold a 59.8% market share (Datamonitor, 2009c). Expanding internationally into previously untapped markets may be the best solution to leverage any potential losses felt domestically as Hill (2009, p.426) states; Expanding globally allows firms to increase their profitability and rate of profit growth in ways not available to purely domestic enterprises. An essential part of any internationalisation strategy is the country screening process in which hundreds of possible countries must be systematically eliminated. There are numerous ways to do this and, when done professionally, a vast amount of research will be undertaken before any decisions are made. HC, as previously stated, have already begun expansion into North America and have made plans to expand into the Middle East (Retail week, 2009; Walker, 2009). For these reasons, we will not be considering either region. Europe will also be ruled out as the European luxury chocolate market is already highly saturated with rival brands from Belgium, France and Switzerland (RTS, 2009). The next mass filtration stage was to view the political stability scores (CIFP, 2007) of the remaining regions and leave only those scoring highest. This stage virtually eliminated Africa and Latin America, leaving predominantly the Asia Pacific region. Finally, the remaining countries were ranked in ord er of GDP per capita (CIA World Factbook, 2008) and all but the top eight were eliminated. This left: Hong Kong, Japan, China, Australia, New Zealand, South Korea, Malaysia and Singapore. Scrutinising these eight countries and drawing upon a variety of unequally weighted factors a country attractiveness index was formulated for each. Ultimately Japan was found to be the optimal host country with the greatest index score. Haak recently published that: no company can afford to neglect the dynamic Asian economic region (Haak, 2008 p.1). Within this region, Japan in particular assumes a key position (Haak, 2008 p.1) due to its sheer size and its wealthy and sophisticated consumers (JETRO, 2008). In order to formally evaluate Japans attractiveness as a host country, certain aspects of Dunnings eclectic paradigm have been applied. Focusing on ownership and location factors; the decision to fully invest in Japan can be justified (Dunning, 1988). Furthermore, location factors can be broken down into three advantages: economic, political and social. Japan is considered a major world financial hotspot with the 2nd highest number of millionaires residing there and household consumption expenditure figures exceeding those of most nations. This goes hand in hand with high consumer purchasing power and a demand for high quality produce. Perhaps one of the strongest reasons for investment in Japan is its potential as a gateway to the Asian-Pacific markets. As these markets grow rapidly, the economic integration between countries in the region continues to strengthen. This links to an ownership advantage that HC can achieve. Entering the Japanese market will allow access to other Asian markets over time and provide economies in both scale and scope. In recent years government policies have become an increasingly important factor affecting FDI (Brewer, 1993). The Japanese government have various foreign investment policies which incentivise investment. Japan, once restrictive of trade, has now shed this image and is attracting increasing levels of FDI. Whereas most national governments focus on financial incentives, the Japanese government follows a 3-step model which provides support for potential investors (Watanabe, 2003). As discussed later in this essay, this type of incentive reduces the need for foreign firms to access local knowledge by means of joint venture (JV) or merger. Knowledge of national cultures is commonly seen as a prerequisite to the effective entry into new markets (Chinta, Capar, 2007p.213), and is stated as such in the Scandinavian process model. However, various studies have found no support for this hypothesis (Barkema et al, 1996). It could also be argued that Japan is culturally equidistant between all nations, thus rendering the Scandinavian model redundant in this unique case. Ronen and Shenkar (1985) identified eight culturally homogenous blocks of countries, suggesting that firms benefit more from experiences in other countries within the same block. Japan, on the other hand, was not allotted a cluster and according to Barkema et al, (1996), no cultural block is appropriate for Japan. Therefore, Japan was allocated its own exclusive cultural block. This suggests that it would not be possible for a firm to gradually build experiential knowledge for Japan. This would partially support the decision for HC to immediately enter the mar ket. However, this argument suggests that knowledge of Japan would not increase understanding of other Asia Pacific markets, as previously thought. Nevertheless, the extent to which Japan does not belong to some larger cultural block is disputable. Western investors are often scared off by the uniqueness of the Japanese business model. However, this uniqueness can provide a host of opportunities to foreign firms wishing to access Japans wealthy consumers (Kensy, 2001). Porters diamond theory can be applied to Japan in order to assess its competitive advantage as the host country. In terms of inherent endowments such as land, labour and population size, it may appear that Japan is economically disadvantaged in comparison to large Asia Pacific states such as China. However, Porter argues a nations competiveness depends on the capacity of its industry to innovate and upgrade (Porter, 1998, p155). Based on these assumptions it can be recognised that a significant national comparative advantage is held by Japan. Immediate competition in the Japanese chocolate market is low but promises to grow significantly (Datamonitor, 2009d). This appeals to both Porters 5 forces model and the Diamond model, as it provides easier entry followed b y greater pressure to innovate and gain a global advantage. It is now worthwhile to consider any disadvantages, in order to gain a greater understanding of the risks involved. The Japanese market, as discussed, is one that is culturally unique. Therefore, in order to survive, HC would have to invest time and money reviewing cultural practices and adopt new management styles to suit Japan. Referring to Porters five forces analysis, the threat of substitute would seem to be an inherent problem in most markets, with Japan being no exception. Theoretically, HC would expect to face competition from alternative industries in the gift and snack markets. A recent report by Datamonitor (2009d) stated: confectionery products are vulnerable to the threat from substitutes such as savoury snacks and fresh fruits, due to low switching costs and consumption patterns in different geographies. In reality, competitive rivalry is deemed as moderate in this market, with branding contributing to a high level of customer loyalty. Therefore, price elasticity and pr oduct differentiation only play a small part in the competitive rivalry of the confectionery market (Datamonitor, 2009d). According to the electronics maker Canon Once a company is active in the Japanese market, it is three times harder to fail in business (Melville, 1999, p.113). However, Melville also notes that: it is three times harder to become successful in Japan in the first place. To summarise; Japan deserves the special attention of international companies, which in recent years have often neglected this economic heavyweight in an often blind enthusiasm for the Chinese market (Haak, 2008, p.3). The high GDP and considerable spending power of Japan provides the perfect marketplace for a high quality, innovative product. As long as risks are considered and the market is entered into carefully, there should be no reason why HC cannot reap the benefits. In an analysis of what motivates firms to move into new markets, Buckley suggests, there are three key motives: (1) Market seeking FDI, (2) Resource seeking FDI (3) Cost-reduction or efficiency seeking FDI. (Buckley, 2000 p.146). Buckley also believes that for any firm interested in investing in Japan, one of these key goals must be met. Furthermore, the main motive for any FDI into Japan will typically be market seeking. This is especially the case for any firm producing consumer goods such as HC. It is essential to understand the competitive landscape of the confectionary market in Japan, in order to formulate an optimal market strategy for HC. Japans confectionary market consists mainly of local companies offering a multitude of brands producing chocolate and sugar-based products. 48.1% of the confectionary market is dominated by three companies: Lotte Group, Meji Seika Kaisha, Ltd. and Ezaki Glico (Datamonitor, 2009d). So where can HC fit into this market? Most confectionery products are mass-marketed and manufactured in great volume to reduce costs so as to provide competitive prices whilst making a profit. Potentially, a more cost friendly option for the company is to enter the market in a small-scope, for example, by making high-value, low-volume products in a craft process rather than a mechanized process. (Datamonitor, 2009d). Coincidentally, this fits HCs high quality/exclusive brand image. Japans demographics provide a wide variety of potential consumers for HC. The primary target group is Japans silver market: the older, free spending portion of the population. Japan has an aging population and hence a growing market segment for HC. This group already has high buying power and furthermore, JETRO are forecasting growth of â‚ ¬30billion in the market for senior citizens. Another suitable segment in Japan is that of unmarried women over 30 (Haak, 2008). This group is largely luxury orientated and represents a financially promising market segment for HC to exploit. Moreover, in the experience of the UKTI, Japanese consumers are attracted to products that are healthy, high end and quintessentially British. All of these factors will contribute to HCs competitive advantage over Japans local producers. This essay will now discuss the possible strategies that HC could undertake, applying both theory and practical knowledge to formally review all available modes of entry. The mode of entry decision is crucial to any company, as it can have an ongoing effect on a firms international performance (Chung and Enderwick, 2001 p.443) it is therefore important to formally evaluate all possible modes. International market entry modes can be classified according to level of control, resource commitment and risk involvement (Kim Hwang, 1992). Table 2 takes these three classifications and applies them to specific modes of entry. As well as the classifications used in table 2, it is essential to consider culture and how a mode of entry fits in with the companys long-term objectives. When firms enter into a foreign market, they must contend with the national culture. However, when firms partake in JVs, they face double layered acculturation (Barkema et al 1996; Zacharakis, 1993); this can pose problems for a firm and increase the associated risk. JVs also require a great deal of capital, effort and trust. Additionally, JVs with Japanese firms may be particularly risky as learning effects may be asymmetric in JVs Japanese managers focus more on learning and less on information sharing (Barkema et al, 1996, p.164). Nevertheless, the knowledge needed to operate in a foreign market is not easily acquired, and in the early stages of market entry a native partner is strongly recommended to provide access to local market knowledge. Therefore, we propose HC should consider an agent distribution model, focusing largely on Japanese department stores. This should not however be the first stage of the internationalisation process. The Uppsala stage model stipulates organisational learning [through gradual] small steps whereby firms increase their international involvement up through the establishment chain (Bakema et al, 1996 p.152). In short, Uppsala urges firms to export before they create subsidiaries. Exceptions can be made when firms have experiential knowledge from markets with similar conditions, however, as discussed earlier, this cannot be the case with Japan. Therefore, we propose that as a first step, HC should extend their online ordering system by setting up a Japanese version of their website. This will allow HC to measure demand and increase brand awareness in the host market. By using this safe progression, HC will be in a position to both gauge the risks and benefits of the venture while at the same time acquiring cultural knowledge, incrementally increasing levels of exposure to corporate and national culture. Kim and Hwang, (1992) suggest that a firms familiarity with the host market relates to the mode of entry. As previously discussed, Japan is unlike other cultures and any strategy undertaken needs to be low risk and allow the firm to test the water with the host market. The use of an agent enables the company to avoid the financial and cultural risks associated with JVs for example. This is a more realistic strategy for HC due to their lack of size and international experience. Additionally, by appointing an agent, HC can retain control over their marketing mix and gain access to existing distribution networks. A crucial consideration when using an agent is to find a local party with a good reputation. Often agents will cover a specific territory and therefore as part of their strategy, HC should select a Japanese city in which to focus their internationalisation strategy. By observing successful moves made by close international competitors such as Godiva, it would seem that Tokyo wo uld most likely be selected (Godiva, 2009). Complications may arise if an agent is working for other companies that have conflicting interests to HC. In order to overcome such potential problems, HC should partake in a due diligence process. Careful selection criteria should be implemented to ensure that the agent has relevant expertise and appropriate business standing in line with HCs business interests. This market entry strategy is further supported when we consider withdrawal and divestment strategies. As Buckley notes, It is important for a firm to choose, at the outset, strategies whose exit costs are low (Buckley Casson, 1998, p.39). It is widely known that agent distribution models have low withdrawal costs relative to JVs, mergers and the like. By starting at the end and securing a strong exit strategy HC can significantly reduce the impact that would be felt by the organisation were the venture to fail. In conclusion, based on theory and the practical advice gained from a personal meeting with the UKTI, HC should first provide a Japanese version of their website in order to export to Japan whilst gaining knowledge of the local market and consumer demand. Once adequate demand is ensured, HC may proceed to employ an agent in order to develop brand recognition before finally opening a store in Tokyo. Since HC currently has a strong relationship with the UK department store John Lewis, it might be suitable for HC to pursue a similar strategy in Japan by joining a high-end department store, possibly with branches in other Asia Pacific locations. If the model proves to be successful, then by being in Japan, HC can reach other Asia Pacific locations, which, although not close in cultural space, are linked by a network of department stores. It is important to discuss the limitations of this report and offer suggestions for further study. One fundamental limitation of this report lies within the country screening process. It was only possible to base the primary stages upon political stability rankings, whereas it would be far better practice to cross reference a larger number of factors. Also, for the sake of originality it was not sensible to include any regions that HC had already considered. In doing this we may have disregarded some very appropriate locations. Factors such as cultural differences required proxies that, naturally, come with a degree of inaccuracy. The proxy used to estimate cultural distance was the percentage of British expats in the target locations. The power of this proxy is well supported, however, it is clearly arguable and a more powerful proxy could be employed with detailed national studies that could take into account: institutional style, business practices, media, etc. During the market a nalysis of the chocolate industry it was not possible to find specific data on the high quality chocolate industry performance, therefore, it was only possible to approximate levels of luxury chocolates being produced and consumed in both the UK and Japan. Finally, in a recent Financial Times presentation (Rowe, 2009) it was explained that you really have to walk the streets of the country to get a feel for what is the most suitable mode of entry. Theory and second hand knowledge of a country can only play a limited role in both the country screening process and mode of entry choice. In reality, a company should never base business decisions on secondary research alone. References BARKEMA, H, J BELL, J PENNINGS. 1996. Foreign entry, cultural barriers, and learning. Strategic Management Journal, 17, pp.151-166. BREWER. 1993. Government policies, market imperfections and foreign direct investment. Journal of International Business Studies, 24(1) pp.101-120. ANDERSON, E, H GATIGNON. 1999. Modes of foreign entry: a transition cost analysis and propositions. In: PJ Buckley, PN Ghauri The Internationalization of the firm. 2nd ed. Surrey: International Thomson Business Press. pp.185-207. BUCKLEY, P.J. P.N. GHAURI. 2004. Globalisation, Economic Geography and the Strategy of Multinational Enterprises. Journal of International Business, 35(2) pp.81-98. BUCKLEY, P. J. 2000. Multinational Firms, Cooperation and Competition in the World Economy, New York: St. Martins Press, LLC. p146. BUCKLEY, P.J, M CASSON.1998. Models of the multinational enterprise. Journal of international business studies. 29 (1) pp 21-44. BUSINESS LINK. 2009. Joint Ventures and Partnering [online]. [Accessed 3 December 2009] Available from: http://www.businesslink.gov.uk/bdotg/action/detail?type=RESOURCESitemId=1075411648 CHINTA, R, N CAPAR. 2007. Comparative Analysis of Managerial Values in the USA and China. Journal of Technology Management in China. 2(3) pp.212-224. CHUNG, H, F, P ENDERWICK.2001. An investigation of market entry strategy selection: exporting vs foreign investment modes a home host country scenario. Asia pacific journal of management. 18 pp433-460. CIA WORLD FACTBOOK. 2008. Country Comparison to the world GDP per capita (PPP) [online]. [Accessed 25 November 2009]. Available from: -https://www.cia.gov/library/publications/theworldfactbook/fields/2004.html?countryName=JapancountryCode=jaregionCode=eas#ja CIA WORLD FACTBOOK. (2007a), GDP Purchasing Power Parity [online]. [Accessed 16 November 2009]. Available from: http://www.nationmaster.com/graph/eco_gdp_pur_pow_par-economy-gdp-purchasing-power-paritydate=2007 CIA WORLD FACTBOOK. (2007b) Wealth Distribution [online]. [Accessed 16 November 2009]. Available from:- http://www.nationmaster.com/graph/eco_inc_dis_ric_20-economy-income-distribution-richest-20 CIA WORLD FACTBOOK. (2007c) Household Final Consumption Expenditure [online]. [Accessed 16 November 2009]. Available from:- http://www.nationmaster.com/graph/eco_hou_fin_con_exp_etc_con_2000_us_percap-constant-2000-us-per-capita CIA WORLD FACTBOOK. (2007d) Gross National Income Figures per Capita [online]. [Accessed 16 November 2009]. Available from:- http://www.nationmaster.com/graph/eco_gro_nat_inc_pergdp-gross-national-income-per-gdp COUNTRY INDICATORS FOR FOREIGN POLICY. 2007 Country ranking table 2007 [online] [Accessed 17 November, 2009]. Available from: http://www.carleton.ca/cifp/app/ffs_ranking.php DATAMONITOR. (2009a) Global Confectionary: Industry Profile, September2009 [online]. [Accessed 15 November 2009]. Available from: http://0-web.ebscohost.com.wam.leeds.ac.uk/bsi/pdf?vid=7hid=2sid=5654ae24-75d3-4528-984a-df5a7c0f6b0a%40sessionmgr12 DATAMONITOR. (2009b) Confectionary in the United Kingdom: Industry Profile [online]. [Accessed 15 November 2009]. Available from: http://0-web.ebscohost.com.wam.leeds.ac.uk/bsi/pdf?vid=8hid=2sid=5654ae24-75d3-4528-984a-df5a7c0f6b0a%40sessionmgr12 DATAMONITOR. (2009c) Industry Profile via Business Source Premier: Confectionary in the United Kingdom: Industry Profile [online]. [Accessed 15 November 2009]. Available from: http://0-web.ebscohost.com.wam.leeds.ac.uk/bsi/pdf?vid=8hid=2sid=5654ae24-75d3-4528-984a-df5a7c0f6b0a%40sessionmgr12 DATAMONITOR. (2009d) Confectionary in Japan: industry profile [online]. [Accessed 22 November 2009]. Available from: http://)-web-ebscohost.com.wam.leeds.ac.uk/bsi/pdf?vid=5hid=13sid=710afe6e-4889-b92b86cbe86f10a3%40sessionmgr4 DUNNING, JH. 1988. The eclectic paradigm of international production: a restatement and some possible extensions. Journal of International Business, 19(1) pp1-31. FAST TRACK 100, League table and research. The Times. [online] [Accessed 27 November 2009] Available from: http://www.fastrack.co.uk/Fastrack2002/migtration/dbsearch.asp?siteID=1 GODIVA. 2009. History of Godiva. [online] [Accessed 4 December 2009]. Available from: http://www.godiva.com/about/faq.aspx HAAK, U.M, R HAAK. 2008. Market Entry in Japan. UK: Palgrave Macmillan. HOTEL CHOCOLAT. (2009a). The Story of Hotel Chocolat. [online] Accessed 15 November 2009]. Available from: http://www.www.hotelchocolat.co.uk/The-Story-of-Hotel-Chocolat-Athestory/. HOTEL CHOCOLAT (2009b) Hotel Chocolat Store Locations. [online] [Accessed 15 November 2009]. Available from: http://www.hotelchocolat.co.uk/chocolate=stores-Achocolatestore. HILL, W. L. 2009. International Business: Competing In The Global Marketplace, New York: McGraw-Hill/Irwin. p.426. KENSY, R. 2001. Keiretsu economy-new economy? Hampshire: Palgrave Macmillan. KIM, W.C. and P. HWANG. 1992. Global Strategy and Multinationals Entry Mode Choice. Journal of International Business Studies. 23(1), pp.29-53. KOTLER, P., et al. 2008. Principles of Marketing: Fifth European Edition, Essex: Prentice Hall. p.575. JAPANESE EXTERNAL TRADE ORGANISATION. 2008. 10 reasons to invest in Japan: sophisticated consumers with high purchasing power and discerning tastes [online]. [Accessed 22 November, 2009]. Available from: http://www.jetro.go.jp/en/invest/whyjapan/10a_2.html MINTEL. 2008. Chocolate Confectionary UK Report [online]. [Accessed 15 November 2009]. London: Mintel. Available from: http://academic.mintel.com/sinatra/oxygen_academic/search_results/showdisplay/id=227700 MELVILLE, I. 1999. Marketing in Japan. Butterworth-Heinemann: Oxford. PALEPU,K, T KHANNA, I VARGAS, 2005. HAEIR: Taking a Chinese company global. Harvard Business School Publishing. pp 1-26. PENG, S. 1995. International joint ventures vs. wholly owned subsidiaries. [online] [Accessed 3 December 2009]. Available from: http://findarticles.com/p/articles/mi_qa3674/is_199504/ai_n8729617/ PORTER, M.E. 1998.On competition. UK: Free press. PORTER, M.E. 2008. The five competitive forces that shape strategy. In: M.E PORTER, On competition. USA: Harvard Business School publishing Corporation pp.1-35. RETAIL WEEK. 2008. Hotel chocolat to launch stores in the gulf in overseas growth drive, [online] [Accessed on 10th November 2009]. Retail week.19 June. Available from: http://www.retail-week.com/hotel-chocolat-to-launch-stores-in-the-gulf-in-overseas-growth-drive/1571234.article. RONEN and SHENKAR, 1985. Clustering countries on attitudinal dimensions: A review and synthesis. Academy of Management Review, 10(3), pp.435-454. ROWE, S. 2009. Financial times master class presentation: Marks and Spencer: the global opportunity. 4th November 2009. RTS. 2009. Challenging time for chocolate confectionary. [online]. [Accessed 12 November 2009]. Available from: http://www.rts-resource.com/news/challenging-time-for-chocolate-confectionery/ WALKER, K. 2009. Hotel Chocolat. [Email]. Message to: J.Astin. 2nd November 2009. WATANABE, O. 2003. Efforts to attract foreign direct investment in Japan. International conference of the Japanese investment council, 22nd, Japan 30th January. WELCH, S.L, G.R.G BENITO, B PETERSEN. 2007. Foreign operation methods: theory, analysis, strategy. Edward Elgar Publishing ltd: Cornwall. ZACHARAKIS, A. 1993. The double whammy of globalisation differing country and foreign partner cultures. The academy of management executive 10(4). pp.109-110.

Thursday, September 19, 2019

knowledge and evidence Essay -- essays research papers fc

One definition of knowledge is true belief based on strong evidence. What makes evidence â€Å"strong† enough and how can this limit be established?   Ã‚  Ã‚  Ã‚  Ã‚  The making of knowledge is the process in which personal opinion is fortified by pragmatic evidence. It is to my belief that, evidence is a keystone in the justification of truth, because it is something solid and concrete. Significance of evidence is also magnified by our society as we develop. In major areas such as: scientific investigations, judicial examinations, historical assessments and many other field of knowledge, the value of creditable evidence are strongly advocated. While evidence is a strong factor in eliminating doubts of knowledge, different types of evidence can also affect the reliability of the truth claim which it supports. The fine line dividing valuable evidence and unreliable proof has since been drawn and debated over from the first schools of thoughts to today’s broad fields of knowledge. Likewise, I will also call upon my own experience and understanding to draw my own line in the grey vicinity of this spectrum.   Ã‚  Ã‚  Ã‚  Ã‚  Before the declaration of my knowledge claims, I would like to clarify my understanding of evidence and its characteristics; which will be the foundation of this discussion. On a broad view, evidence can be identified as a fact-like assertion that proves or disproves  ¯ to a certain degree  ¯ a notion to be true, and trustworthy. On a closer examination, I realized, it is the evidence’s degree of relevance and authenticity that establishes its value and strength. Relevance, I believe, is the relationship which the evidence has with the theory that it is trying to uphold. As two things with strong connections tend to support each other, evidence with close relationship to the hypothesis, is also able to support the truth within that assumption. Authenticity, on the other hand, is the creditability of evidence. Only when the evidence is valid, will the knowledge that it is trying to justify be accurate. Furthermore, evidence’s strength also lies wi thin its objectivity and creditability. With less personal bias, evidence will be regarded as objective, therefore easier to admit universally. At the end, creditability finalizes strong evidence through the influence of trust. Even though strong evidence can stand as a fact of i... ... imperfection of evidence can only be minimized, but cannot be eliminate, this eventually will result in few controversies. As we find better ways of finding stronger knowledge, the frequency of the controversies will also decrease. Subsequently, I believe, relevance, authenticity, objectivity and creditability are all strong factors in the acquirement of strong evidence, which ultimately affects the validation of knowledge. With different situation and within different fields of study, the degree of these four factors that determines strong evidence may vary, because of the difference in how truth is viewed. In this essay, I have presented my own view and draw my own line which may incorporate my own personal predisposition, but I believe, parts of my mark will still remain on that spectrum as genuine knowledge. (1,560) Bibliography  ·Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  The Committee On The Judiciary House of Representatives, Federal Rules of Evidence, U.S. Government Printing Office, Washington, 2001  ·Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Evans, Colin: A Question of Evidence – The Casebook of Great Forensic Controversies, from Napoleon to O.J., John Wiley & Sons Inc., New Jersey, 2003

Wednesday, September 18, 2019

Euthanasia Essay - The Truth About Assisted Suicide :: Euthanasia Physician Assisted Suicide

The Truth About Assisted Suicide      Ã‚  Ã‚  Ã‚   This essay recognizes that it is hard to tell the truth about assisted suicide. Or rather, it's hard to get people to listen. Folks generally are about as eager to delve into the issue of assisted suicide as they are to work out the details of their own funeral. It's a delicate and unnerving subject, involving the ultimate issues of life: the reality of human mortality; fears about illness, disability, and old age; and the loss of loved ones to the dark, dank grave. Nonetheless, this essay intends to tell all these things, since they relate to euthanasia/assisted suicide.    Simply getting people to pay close attention to assisted suicide - to grapple with its threat - is often a challenging task. This is even true of people who are religious or prolife, whose faith informs them that death isn't the end but the beginning. I understand the emotional dynamic at work. Life is difficult and worrisome enough without visiting the painful realm of assisted suicide. It is difficult even for deeply religious people, to listen, to heed, and to care enough to become involved. But avoidance of the assisted-suicide issue is a luxury that those who believe in the infinite value of all human life can no longer afford, because battles over assisted suicide are being waged - and more battles planned throughout the country.    Tragically, one major battle has already been lost: Oregon legalized assisted suicide in 1994 and the law went into effect in September 1997. Today in the U.S. a small number of physicians participate actively in their patients' suicide, and it is absolutely legal. On the bright side, since 1997, when Oregon's voters refused to repeal the state's assisted-suicide law, a broad-based national coalition of diverse groups has formed to oppose the death agenda. Disability-rights activists, advocates for the poor, professional associations in medicine and law, and hospice organizations - all of which tend' to be liberal and secular - have joined with religious people and traditional prolife activists to oppose medicalized killing.      And this collaboration has borne fruit: Since 1994 five states (Maryland, Rhode Island, Louisiana, Iowa, and Michigan) have passed laws explicitly making assisted suicide a crime, while Virginia outlawed it as a civil wrong, subjecting anyone who assists in a suicide to civil litigation. In November 1998, Michigan's voters rejected an initiative to legalize suicide by an overwhelming 71 to 29 percent.

Tuesday, September 17, 2019

The short story ‘The Bath’ Essay

?The short story ‘The Bath’ by Janet Frame tells of an old lady who has been widowed and now lives alone. It tells of the small, meaningless tasks that now make up her existence. She grieves for lost loved ones and frequents their graves. In this particular story, the mediocre activity of having a bath becomes a hugely difficult task for the woman as she struggles to get out once finished. The main themes portrayed in this story are: loneliness, the plight of the elderly and helplessness. The theme of loneliness is shown through the graves. One of the only things the old woman can do now is visit the graves of her loved ones as she has no other way to remember them and no people left in her life to provide company for her. She plants flowers on their graves showing tender care and talks to the graves as if they were living people. These actions make the reader feel sorry for the old lady, and the companionship she gets from the graves shows just how lonely she really is. This leads to the next theme, the plight of the elderly. Partway through the story it becomes apparent that the old woman cannot get herself out of the bath as a result of her weakened, elderly body. This proves to be incredibly frustrating for the old woman as this really is a very simple task but try as she might she simply cannot get out of the bath. As well as feeling sorry for the old woman the reader also begins to feel scared for her as she is all alone and cannot call for help. The author also uses symbolism to help get across the message of the old woman’s plight. The bath is described as being in a dilapidated state and this parallels the state of the woman’s frail body as she struggles to pull herself out of the bath. This in turn leads to the last and possibly most important theme; helplessness. In the prior paragraphs I have talked about all the things that have happened to the old woman but the one important factor that links them all together is that she is powerless to change any of it. Her body is failing her and she can’t help it, all her loved ones are dead and she can’t help it, and most of all, she is dying too, and she can’t help it. Symbols of death are all around her. The cemetery, a decaying house, and the bath. Being trapped in the bath makes it coffin-like, representing where she will eventually lie forever. The story of the old woman makes us fully aware of what growing old is really like. It is not graceful or fun, it is scary and lonely.

Monday, September 16, 2019

The Banking Concept

Through Freire†s † The Banking Concept of Education,† we see the effects this concept has on it†s students and also we see the effects that the alternate concept, problem-posing has. The ‘banking† concept allows the students to become vessels of knowledge, not being able to learn at a creative pace. By using communism, seeing through how education is taught in the classroom, it is parallel to Freire†s ‘banking† concept. We can see that both ideas are similar and both were harmful to the human mind. While ‘banking† poses the threat of creative growth and power, Marxism, which applies Marx†s ideas to learning in a communistic way, it creates the threat of never being able to learn. The banking concept is † a gift bestowed by those who consider themselves knowledgeable upon those who they consider to know nothing† (Freire 213). The goal of the ‘banking† concept is to deposit as much information into the students as possible. This results in disconnected memorization without the real understanding and discouragement of creative thought. They cannot think for themselves. As Marx writes, just as there are two types of learning, ‘banking† and problem-posing, he explains that society is this way also. There is the upper class and subordinate classes. They both struggle for economic and political power and the primary way the upper class keeps its power is through their beliefs and values. They are allowed to think. The subordinate classes believe they are subordinate due to the upper classes prestige and way of thinking. Like Freire†s ‘banking† concept, education is the way to keep students down and this works because the students accept all knowledge from the teacher, just like the dominant class in Marx†s ideology, keeps the subordinate classes submissive. There are also things that make Freire†s ideas of teaching that leave Marx at a disadvantage. This is because most submissive people will eventually fight back to get their ideas heard. So therefore the ‘banking† concept has a flaw in itself. When Marx talks about the subordinate classes believing that they had to live up to the upper class, he forgot to mention that throughout time, an oppressed people will figure out that they deserve better than what they are receiving. Overthrowing a government or standing up to a figure of power allows the submissive to no longer not be able to learn. They learn through facing what they had been crushed by for so long. ‘Banking† will eventually fall to its demise, to its students. This will then pave the way to actually learning something that is useful and can be utilized. ‘Banking† and Marx both do not realize that you cannot keep something hidden out of sight, a people that can learn and live, without having to keep them subservient.

Sunday, September 15, 2019

Impact of Byod (Bring Your Own Device)

Impact of BYOD (Bring Your Own Device) on Enterprise Mobility: What is Enterprise Mobility? Definition: To put in simple words Enterprise Mobility (EM) is the technology that enables organizations to allow its employees to access the Enterprise data (such as company reports and presentations) and enterprise applications (such as CRM, SFA, emails, calendar, project management etc. via mobile phones or tablets from anywhere at any time. Giving them more flexibility at work, it allows employees to download company real time data, access and updates enterprise applications, participates in virtual meetings and teleconferences from anywhere, any time. End result of which is increased productivity of work force for the company and better service output for the customer. Rational for EM adoption and benefits?The growing number of mobile user base, availability of sophisticated smart phones, improved telecommunication infrastructure and fast adoption of mobile technology by employees/consume rs [35% of the employees globally are estimated to be mobile by 2013 (Satagopan and Mathai 2011)] all these factors together are setting up a stage for growth in EM adaption in near future [â€Å"EM market is expected to grow from  $67. 21 billion  in 2011 to$181. 9 Billion  by 2017 with a CAGR of 15. 17%† (MarketsandMarkets 2012)]. The CoIT (consumerzation on IT) has opened the door to the possibility of using the consumer mobile technology for enterprise purpose and the benefits of EM to an organization are tremendous. The most important benefits of effective EM strategy to any organization are; * Fast information flow: The EM can facilitate supersonic flow of the information within the organization.It can open various communication channels that can facilitate fast flow of information between the employs and between various departments of the company empowering the decision making process within the organization. Ability to share a real time data/ information with em ployees and fast decision making process can mean more efficient service output and opportunity to provide best customer care in the industry. Flexibility and comfort: The successful implementation of EM strategy will also provide work flexibility and comfort to the employees; resulting in the better work culture that companies can further promote to acquire and retain the best talent in the industry. In nut shell the EM strategy is win-win situation for both the employees and the organization. The successful EM strategy implementation holds a key for an organization to achieve the competitive advantage over its competitors and to become proactive to the environmental change.Barrier to the successful EM adoption: The cost associated with the corporate use licenses, purchase and maintenance of mobile devices is the biggest barriers for successful EM adoption. Depending up on the size and the number of employees of the company the cost of purchase and maintenance of the mobile devices could vary form an organization to organization, however it still could be a significant amount for a management of any organization to not to decide to walk on EM path.Could BYOD (Bring Your Own Device) be the solution to overcome the Barrier to EM adoption? What is BYOD (Bring Your Own Device)? Bring Your Own Device (BYOD) is trend where people who love there I phone, I pad or other smart devices wants to bring them to work for various reasons And the enterprises allow (with Caveat) the use of such personal devices at work.The reasons why people want to bring/use their devices at work may include (but not limited to): * Comfort: Rather than learning to operate new device (provided by employer) employees feel it’s easier and comfortable for them to use their own devices at work [53% of the employees use their mobile devices for work (Gillett F and et al. 2012)]. * Changing work pattern and work schedule: work places are becoming more and more competitive.Cut throat competit ion at work means no excusive (even if they are genuine) and working out of hours, on weekends and from home which would require use of both company and personal devices such as home pc. * Social media sharing and Constant desire to be connected with friends: no one has survived the social media wave and almost every one (just a figurative statement) today has profile on some social media site and want constantly to be in touch with friends and relatives [68% employees and 71% prospective employees want to access social media at work (CISCO 2011)]. Multitasking: The trend of multitasking has picked up in a recent few years. To make the work environment more attractive and friendly the work restrictions are becoming weak and activities such as listening to music, messenger chat, online gaming are the common activities that employees want to do alongside their duties. * Brand loyalty: more and more consumers are becoming brand loyal and would not typically like to work on a device man ufactured by other company [apple received 2 million orders in the first 24 hours of the new phone launch. Times of India 2012)]. Allowing employees to bring and use their personal devices at work provides number of benefits to the company (some are discussed below). However along with the benefits BYOD often brings enterprise data security concerns. This skepticism about data security and some of the other fall back of the BYOD concept (discussed below in the report) are the reasons why despite the tremendous benefits BYOD can bring to the organization the company managements are very cautious about the BYOD model and not fully convinced to adopt/accept it.Incentive for an organization for adopting BYOD policy: In addition to the benefits of EM strategy that we have discussed earlier in this article, the most important incentive/benefit the BYOD model can provide to a company is the significant cost saving. As the devices used by the employees are owned by themselves the cost of pu rchase, insurance, maintenance, upgrade and ongoing support are paid by employees. That can save the huge cost which otherwise the company would have to bear.The other significant benefit to the company is the IT work force can focus more on supporting the IT requirements of the organization rather than purchasing and implementing the devices (Information service group 2012). Down falls of BYOD The most important downfall of the BYOD model is data security concern. In the event of the device loss the enterprise sensitive data can get exposed if the device falls in to wrong hand. Though the companies can wipe any such data from the device using remote wipe or lock down the device still such incidence (which are very common to occur) can expose the organization to the significant amount of risk.The other down fall of the model is as the employer has no choice on the make or the company/brand of device that an employee can bring to work. The IT department will have to support the devic es simultaneously which are running of various platforms such as iOS and Android and that could be daunting task for IT personnel. The most important argument that advocates the use of BYOD model is that it can save huge cost of buying and maintaining the device however the stipend or reimbursement towards the service plan used by the employees can increase the company cost in many folds than the coast of acquiring and maintaining the devices.Conclusion: In nut shell, the EM and BYOD concept are evolving concepts. Though the environmental factors and market trends suggest that the EM and BYOD will shape the future of the businesses and will change the way business operate today. It would not be wrong to predict that these concepts will take their fair share of time to evolve as mature concepts before business can accept them with eyes shut. References: 1. CISCO 2011, The Cisco Connected World Technology Report, Cisco Company. 2. CISCO 2011, The New Work Place Currency Report, Cisco Company. 3.Gillett, F, Mines,C Warner,J, Bartels,A, Schadler,T Yates,S, Sehgal,V, Huynh,S, Yamnitsky, M 2012 Forrester reserch 2012, NFO WORKERS WILL ERASE THE BOUNDARY BETWEEN ENTERPRISE AND CONSUMER TECHNOLOGIES – A BT Futures Report,Forrester reserch. 4. Information service group 2012 Bring Your Own Device [PowerPoint slides]. Reterived fromhttp://www. slideshare. net/slideshow/embed_code/14265374? rel=0 5. MarketsandMarkets 2012, Bring-your-own-device (BYOD), Consumerimization of IT (Co-IT) and Enterprise Mobility Market – Global Advancements, Business Models, Market Forecasts & Analysis (2012 – 2017), MarketsandMarkets Company Pune. . Satagopan, M and Mathai,P 2011, Ringing in change, Facts of mobile technology adoption in manufacturing, Wipro Councile for research. 7. Times of India 2012, iPhone 5: Apple pushes delivery time to October Sep. 12 2012 Times of India Bibliography : 1. Bridge soft inc 2011, What is Enterprise Mobility? Bridge soft inc, 19/09/20 12, http://www. brigadesoft. com/what-is-enterprise-mobility 2. Darragh Delaney 2012 Implementing a BYOD policy on your network, Computer World, 19/08/2012 http://blogs. computerworld. com/20227/implementing_a_byod_policy_on_your_network 3.Das K, 2012, Bring your own device bugs IT companies despite ban, The Times of India Indore, 9/09/2012 http://articles. timesofindia. indiatimes. com/2012-06-17/indore/32281223_1_device-personal-laptops-security-concerns 4. Malcom Harkins 2011 BYOD: Manage the Risks Intel's CISO on How to Reap the Benefits of Mobility, Govinfo Secutiry 19/09/2012 http://www. library. uq. edu. au/training/citation/harvard_6. pdf 5. Phil Johnson 2012 BYOD from the employee's POV BYOD for the employee has lots of benefits – and drawback, IT world 19/09/2012 http://www. tworld. com/it-consumerization/291968/byod-employees-pov 6. PHILIPPE WINTHROP 2012, CONFUSED ABOUT BYOD? IT’S NOT YOUR FAULT, the Enterprise Mobility Foundation, Inc, 19/09/2012, http://t heemf. org/2012/03/30/confused-about-byod-its-not-your-fault/ 7. PHILIPPE WINTHROP 2012, COULD THERE BE A BETTER WAY TO COPE WITH BYOD IN THE ENTERPRISE? , The Enterprise Mobility Foundation, Inc, 19/09/2012,http://theemf. org/2012/02/13/could-there-be-a-better-way-to-cope-with-byod-in-the-enterprise/ 8.PHILIPPE WINTHROP 2012, UNDERSTANDING THE DIFFERENCE BETWEEN MOBILE DEVICE MANAGEMENT AND MOBILITY MANAGEMENT, the Enterprise Mobility Foundation, Inc, 19/09/2012, http://theemf. org/2012/02/23/understanding-the-difference-between-mobile-device-management-and-mobility-management/ 9. PHILIPPE WINTHROP 2012, UNDERSTANDING THE DIFFERENCE BETWEEN THE CONSUMERIZATION OF IT AND BYOD, the Enterprise Mobility Foundation, Inc, 19/09/2012, http://theemf. org/2012/02/09/understanding-the-difference-between-the-consumerization-of-it-and-byod/ 10.Shashidahr J, 2012, Work shifts to ‘Bring your own device' culture, The Times of India, 9/09/2012 http://timesofindia. indiatimes. com/business/in dia-business/Work-shifts-to-Bring-your-own-device-culture/articleshow/16444032. cms 11. Singh S, 2012, ‘Bring Your Own Device' is most radical shift in enterprise computing since the introduction of the PC: Gartner, The Economics Times, 9/09/2012 http://articles. economictimes. indiatimes. com/2012-08-28/news/33450634_1_byod-mobile-devices-enterprise-applications 12. Stefanie Mosca 2011 What is

Saturday, September 14, 2019

Intercultural Conflict Analysis Essay

In the Southeast Asian region lays a body of water and islands which have been disputed about for the possession of them. This area by international term is known as the â€Å"South China Sea.† (Keep in mind that they do not have any correlations with China but it is rather just an international name.) This body of water runs along territories belonging to China, Vietnam, Malaysia, Brunei, Philippines, and many other countries. Within this body of water, there are well over 200 islands which are un-inhabited by people and contain useful resources. Considering that the sea does not surround just one country which can claim authority over it, it is difficult to determine who has the right to these islands. There are no laws on who these islands belong to. This dispute brings into many questions about sovereignty, law of the sea, and resource ownership rights on an international level if more than one country surrounds the sea. This is also representative of the economic relation s among countries in the larger Asia-Pacific region, especially in the South China Sea area. Its dynamic and cooperative approach to economic matters has attracted more partnerships with various countries and organizations across the globe. The area is potentially rich in oil and natural gas deposits; however, the estimates are highly varied. The Ministry of Geological Resources and Mining of the People’s Republic of China estimate that the South China Sea may contain 17.7 billion tons of crude oil (compared to Kuwait with 13 billion tons) The South China Sea territorial dispute has become one of the most problematic issues in recent times. Current trends as well as complications resulting from China’s rise and its conflict with anxious neighbors have seemingly put any solution out of reach in the near future. However, there are still steps that rival claimants can take in order minimize the chance of major conflict. Before any international agreement is hastily signed, claimant countries must first resolve internal hindrances to treaties. This most especially refers to China. A good preliminary step for the country would be to strictly implement a more centralized command of its maritime law enforcement and administrative agencies. After it has done this, it can now proceed to engage in agreements with other nations without the high prospect of one of its own violating any treaty provisions. Additionally, all claimant countries should limit if not stop the negative propaganda surrounding thedispute. The South China Sea issue is better perceived by people if it is seen as a source of cooperation rather than competition. Disproportionate national sentiment stemming from negative propaganda about the disputes allows less room for movement for government officials, and makes diplomacy difficult. Claimant countries can choose to coordinate a joint exploration of resources in order to arrive at a win-win scenario, instead of insidiously encroaching their way into oil sources, and ending up having to forfeit them when other claimant countries cry foul. Lastly, all countries involved must work to deescalate tensions and strive for resource sharing and regional cooperation. This could be done by making and implementing a legally binding code of conduct with legitimate mechanisms for settling disputes. If these steps can be done, then probably, the prospect of a stable multi-polar world is not that far off. References: 1.http://www.crisisgroup.org/~/media/Files/asia/north-east-asia/223-stirri†¦ 2.http://csis.org/files/ts120912_glaser.pdf 3.http://online.wsj.com/article/SB1000142412788732385490457826151182756471†¦ 4.http://www.bbc.co.uk/news/world-asia-19754353

Friday, September 13, 2019

A comparison of two media articles Essay Example for Free

A comparison of two media articles Essay ? The Daily Express and The Independent write about the same event, England’s 2-0 victory over Greece in one of England’s world cup qualifier matches. It is obvious from looking at the articles that they are set out and written differently, this is because of their target audiences. The Independent is a more formal newspaper in A2 size, aimed at the more educated person. It is generally read by people in the social groups of A, B and C1, this includes people such as doctors, policemen and other such skilled workers. The Daily Express however is a much less formal newspaper, in A3 size, its target audience are people who are generally less educated and belong in the social groups of C1 and C2, people like builders, receptionists and other unskilled workers. The Daily Express’ article dominates the entire back page with very little else but a small sub article and some small adverts, the Daily Express sets it out in this way to attract its readers to the paper and article, it is bold and stands out. The Independent is different in this as the article takes up roughly half of the page, with enough room to have another article on the same page this is because of its much larger page. The Independent does not use big bold headlines or make it to try and attract the reader into the story; instead they set the article out in a more professional form making it look elegant and neat. This is done as The Independents readers do not want to be enticed into reading an article just because it looks attractive and stands out, they will read what is of interest to them and for content of the story. The Daily Express however uses the bold headlines and dominating layout to attract it’s readers into the article and paper. The Daily Express includes two pictures in its article, one for the main article of the match and the other one shows the gossip of the match. The Daily Star does this as their readers like pictures to attract them to the story and also like to read about the gossip as well, in this case the bottles being thrown at David Beckham’s head. The picture for the main article that the Daily Star chooses to show is that of David Beckham celebrating his goal, however they have blocked everything else out of the picture and just have David shown with a bold black outline. The picture is laid out across the page in an untidy fashion making it bolder and more attracting to its reader. This is done as the readers of the paper recognise David as a big celebrity and so want to read what is said about him. The Independent however is very different it has only one picture; it dominates the article but is set out in a square as a neat part of the article. The picture is the same as Daily stars however it is much broader as it shows more than just David Beckham; it is left showing us the stadium and the crowd’s celebrations. The chooses to do this as its readers prefer a much more in depth view as to what has happened when reading their articles, with this they can see the sort of atmosphere there would have been in the Stadium. The Daily Express uses a type of language typical of most tabloid newspapers, but not usually seen in broadsheet newspapers; puns, a play on words. The Daily Express uses pun in the headline of its article which focuses solely on David Beckham. The headline is â€Å"Haircules†, deriving from the ancient Greek God of Hercules, a mighty, strong warrior. The Daily Express has done this as it shows David Beckham as the mighty warrior of the football match. The beginning part â€Å"Her†, has been altered to â€Å"Hair† to apply more to David Beckham and his famous, forever changing hair cut. The Daily Express uses war imagery; the writer uses words, phrases and sentences which compare the football match to a bloody battle or war. The sub header is a great example of this war imagery language with the phrase â€Å"cool under fire†. We would more often than not associate this sort of term with a soldier who had kept his cool whilst being shot at, however in this case it has been changed to describe an aspect of the football match. Also, â€Å"missiles†, â€Å"victory† and â€Å"stoop to conquer† are more war imagery terms which the writer has used to elevate the match and make it seem more exciting. The Independent has not used war imagery as this is a very convincing language, the paper would much rather its readers made up their own minds rather than have them made for them. Sentence Length, sentence structure and sentence variety are another three things which sets these two articles apart. Whereas the Daily Express uses very simple, basic, short sentence structures The Independent uses longer more complex sentence structures which appeal more to its readers. The Daily express does not break down its sentences with punctuation, punctuation is very basic in this article for example, take the opening sentence of each, â€Å"Skipper David Beckham provided the perfect answer to the Greek thugs who targeted him last night with missiles as he curled in the free kick which put the seal on victory in Athens and kept England’s world cup hopes alive†, not a single comma is used to break down that very large sentence. ‘†Bring on the Germans† was the cry from the sunburned, shaven-headed masses in the northern arc of the Spiro Louis Stadium last night and there would not have been a single man in the England dressing room who would disagree’, in this the Independents the sentence is broken down by a quote and comma. Both of the articles input interviews from David Beckham; they are very similar but The Independents comments contain better vocabulary as to appeal more to its readers. The Independent inputs phrases such as â€Å"the importance of maintaining our discipline†, so that the comments appear more intellectual and appeal more to its readers. The Daily Express however writes this comment as â€Å"It was important we kept our discipline†, keeping the phrase more simple, so that it’s less sophisticated readers are not put off by complex language. The independent also contains much more dialogue than the Daily Express, this is because the Independent would like to get across as many view points as possible on the match, so that it’s readers can think for themselves and come to their own decision on the what kind of match the game was. In conclusion both of the articles are effective for their different readers. The Daily Express writes more basically and writes more about gossip and facts to appeal to its lesser educated readers. With bold headlines and the picture of David Beckham the paper is going to sell as it attracts its readers. The Independent is very different, it is much more factual, it’s more educated readers are less interested in the gossip and would rather read the facts. The article contains a lot of dialogue and refrains from using war imagery, presenting different view points enabling the reader to make their own decision on the match. A comparison of two media articles. (2017, Aug 04).

Thursday, September 12, 2019

Informative diversity presentation Essay Example | Topics and Well Written Essays - 750 words

Informative diversity presentation - Essay Example Instead, King Abdullah has instituted what has become known as a Council of Advisors. This council of advisors helps to provide the monarch with useful information and specific policy ideas with regards to what direction the kingdom should proceed with respect to development of its resources and modernization. Furthermore, each of the council of advisors has a specific area of specialization that allows him to speak to the needs of the nation. For instance, one member of the council of advisors may have a specialization in trade and economics whereas another council advisor might have a specialization in health. In this way, the monarch is able to hear and contemplate each of the ways in which the council can advise him with regards to the best future direction for the country. As one might expect, the vast oil wealth that Saudi Arabia benefits from ha allowed the royal family to invest heavily in the infrastructure that the country relies on. These investments have begun since the early 1960s and have focused on diverse elements of societal renewal to include paving thousands of kilometers of the nation’s roads, improving the secondary educational system, and providing funding to students who would like to study aboard. Furthermore, some of these 5 year plans have focused on building a better healthcare system so that the entire nation can benefit from the wealth that the oil resources have brought. In this way, the kingdom has reinvested much of the oil wealth in visually observable ways so that the betterment of society is directly affected. (In this way, many fundamental differences exist between the two countries. As a result of the difference in culture, the people of this nation also have their own particular view of the society in which they live as compared with the rest of the world. Although this essay has focused on the dissimilarities that exist between Saudi Arabia and the United States, many

Assignment Example | Topics and Well Written Essays - 250 words - 75

Assignment Example The song Waving Flag is appropriate to this scene because the audience is aware that Will is joining for the ride as an equal, and he will see through the task. 4. Will wanted to take what he earned. He saved the posse on the ridge, grabbed Doc and hustled him out of the tunnels and started the cover stampede at the climax of the film after breaking away from the railroad man. Will went the distance to help his father get their rightful property back. 5. The LaBarge article specifies heroism as a larger than life character limiting the possibilities. Will is a 14-year-old boy about to become a 14- year-old man. Will bides his time and then saves the posse. He joins as an equal. He actively participates in the run to the station, a very dangerous endeavor. Will preferred to do great things than accept what was given him. Will acted heroically in every sense. At the end of the film, Will has the opportunity to shoot Ben. He chooses not to because he understands Ben’s role in getting to the train on time. Will respects Ben’s decision to help complete the task, but despises Ben for leading the gang of thugs that ultimately led to his father’s death. Will chose the righteous path and let Ben board the

Wednesday, September 11, 2019

Assume that you have been newly Appointed as a Services Marketing Essay

Assume that you have been newly Appointed as a Services Marketing Consultant - Essay Example Thus, the fast food restaurant is found to abstain from beef and use mutton while producing and selling non-vegetarian products like hamburgers in India. Such working on continuous innovation helps the company fit into the tastes and likings of the consumers of different regions. Place In terms of location, the fast food restaurant focuses on enhancing its market share pertaining to a particular region through the opening up of large number of outlets in different parts. Thus it has been able to open up numerous restaurants around the globe which in turn help the company to gain on its profits and market revenues. Price In regards to the price mix it is found that McDonald’s works continuously in revising its pricing strategies based on the social, competitive and business environment of a particular region. ... The company, in relation to advertisement activities, works in engaging celebrities to enhance its brand image through visual and print advertisements. Similarly, the company invests largely in active sponsorships of different sporting events ranging from Olympics to other international sporting agendas. People In regards to employing people, the company largely focuses on gaining the advantage of skilled labour sets from the local communities while closely following the legislations pertaining to employability of people in the region. Further, the company also works in developing the skill sets of the employees to fit to local tastes by working on the development of adequate training programs. Process Though McDonald’s works on a global plane in meeting the fast food requirements of people belonging to different regions, yet it renders the main focus on meeting the aspirations of the local consumers. Thus, the organisation has worked in developing standardised rules that woul d help the company largely control the actions of the suppliers and other such stakeholders in meeting the quality needs of the local people. Physical Evidence The fast food restaurant working on an international plane closely focuses on providing a clean space wherein the customers can relish and enjoy the ready-to-eat products by sitting with their friends and families. Moreover, the company works towards providing the customers a large variety of food products that are produced in a quick fashion while focusing to sustain the quality of the produces as well (Vignali, 2001, p.99-110). This discussion thus reflects on the aspects that how McDonald’s works on gaining the advantage of aligning the seven service marketing mixes to help enhance on the parameters of consumer and